Small business owners generally do not spend enough time on reflection. They spend a lot of time on doing the doing, fighting the fires, making the plans, managing the people, keeping the customers happy etc.
Imagine this scenario - a potential customer calls you and asks for a quote. They call back later claiming they have found a competitor who can do the job for 10% less. They explain they like your vibe more and would rather have you do the job, so could you please match that price? What do you ...
